Stila Blog
Pocket-Sized. Play-Full.
Each Pocket Play Shadow Palette features six ultra-wearable shades in curated combinations of velvety mattes, silky shimmers, and gleaming metallics. The textures blend seamlessly.
Learn morePocket-Sized. Play-Full.
💫 Blog 1: How to Get the Perfect Wing with Stay All Day® Waterproof Liquid Eye Liner
Master the Wing: No Smudges, Just Precision Whether you’re after a subtle flick or a dramatic cat-eye, creating the perfect wing is a beauty rite of passage. And with Stila’s Stay All Day® Waterproof Liquid Eye Liner, it’s no longer a struggle. The ultra-precise felt tip makes it easy—even for beginners. Why Stay All Day® Is Made for Wings Precision marker-like tip: Ideal for clean, controlled lines Waterproof formula: Smudge-proof through tears, sweat, and long nights No skipping or dragging: Smooth application with intense color payoff Step-by-Step: Winged Liner 101 Start at the lash line. Use short strokes to line the upper lid. Mark your angle. Visualize a line from the outer corner to the tail of your brow—this is your wing guide. Draw the flick. Lightly draw upward, then connect back to the lash line. Fill and refine. Use the tip to perfect the shape and fill any gaps. Wing Tips (Literally) 💡 Pro tip: Rest your elbow on a flat surface for steadier control.💡 For hooded eyes: Keep the wing short and slightly upward to prevent transfer. Final Look One swipe and you’re ready for anything—no smudging, no touch-ups. Your perfect wing starts with Stay All Day®.
Learn more💫 Blog 1: How to Get the Perfect Wing with Stay All Day® Waterproof Liquid Eye Liner
The Eyeliner That Won’t Budge: Why Stila Stay All Day® Waterproof Liquid Eye Liner Is a Makeup Bag Essential
A Cult Classic for a Reason When it comes to liquid eyeliner, one name stands out for beauty lovers, makeup artists, and influencers alike: Stila Stay All Day® Waterproof Liquid Eye Liner. This award-winning, fan-favorite formula has achieved iconic status—and for good reason. Whether you’re creating a bold cat-eye or a barely-there lash enhancement, this liner is designed to stay flawless all day. Why Stay All Day® Is the Best Liquid Eyeliner Let’s break down what makes this eyeliner such a standout in a crowded beauty category: ✅ Waterproof & Smudge-Proof No smearing, no flaking, no fading. Rain or shine, wedding or workout—your eyeliner look stays locked in. ✅ Precision Tip for Easy Application The ultra-fine, marker-like felt tip allows for a smooth glide and total control. Whether you're a winged-liner pro or still perfecting your flick, the precision makes all the difference. ✅ Long-Lasting Wear As the name promises, this liner lasts all day. One swipe in the morning and you're good until bedtime—no touch-ups required. ✅ Intensely Pigmented Shades Classic black? Check. Bold colors? Check. With a range of highly pigmented shades, there's a Stay All Day® for every mood and moment. Best Eyeliner for Winged Looks & More Creating the perfect winged liner is no longer a daunting task. Thanks to the Stay All Day® applicator, you can build your look in layers—from thin and subtle to bold and dramatic. Pro tip: Start from the inner corner and work your way out. Then use the tip to flick up toward the end of your brow. Voilà—wing achieved. Makeup Artists Love It—And So Will You From bridal looks to red carpet glam, Stila Stay All Day® Waterproof Liquid Eye Liner is a backstage staple for professionals around the world. It’s ideal for: Bridal makeup (yes, it really stays through happy tears) Oily lids (no creasing or transferring) Hot and humid weather (it doesn’t budge) Everyday glam (go from office to after-hours without reapplying) Shade Spotlight: Not Just Black While Intense Black is a best-seller, don’t sleep on the full color lineup: Dark Brown: Softer alternative to black for daytime wear Midnight: Deep navy that makes brown eyes pop Snow: White liner to brighten the eyes or waterline Emerald, Alloy, and Intense Jade: Perfect for bold, editorial-inspired looks Explore the full range here. What Real Customers Are Saying ⭐⭐⭐⭐⭐ “This waterproof eyeliner is a game-changer! It's incredibly pigmented, easy to apply, and stays put all day! I've worn it through workouts, rainy days, and even tears, and it didn't budge. No smudging, no running, no fading. If you need a reliable, waterproof eyeliner, look no further!”— Vio, Los Angeles, CA ⭐⭐⭐⭐⭐ “I'm a stickler for a fiercely SHARP wing tip. I can count on Stila's All Day Waterproof Liquid Eyeliner to do the job. It withstands anything I throw at it and still leaves my wing looking just as rich and sharp as it did at 6am.”— Sue, Mesa, AZ ⭐⭐⭐⭐⭐ “This product goes on well, once you get used to the fine tip and it generally doesn't budge. If you are like me and want to apply once that's it, this is the product for you!”— Jen, Los Angeles, CA Final Verdict: It’s Not Just Long-Wearing, It’s Legendary If you're looking for the best waterproof eyeliner that won't let you down—this is it. With its foolproof application, rich pigment, and all-day wear, Stila Stay All Day® Waterproof Liquid Eye Liner is truly in a league of its own.
Learn moreThe Eyeliner That Won’t Budge: Why Stila Stay All Day® Waterproof Liquid Eye Liner Is a Makeup Bag Essential
*Fall Call: Meet The Best Eye Liner
While it’s always a little bittersweet saying bye to Summer, we kind of love the excitement of Fall. The season just conjures up a whole new energy – a little more dressed up and edgier, too. Well, we’re down for a little drama. And guess what? Makeup is pretty much the easiest (and most) fun way to change things up and channel the season. We’re ready. Rich Color. Soft Glam.Get the Look. Fall trends are spotlighting what we love most about the season – rich color you can layer on for instant depth and drama. The thing is, sometimes the look might seem intimidating – unless you have the right product. Enter, NEW Stay All Day® Smudge & Set Waterproof Gel Eye Liner. Consider this your go-to for Fall and beyond. First, a nod to the pencil. We’re known for our iconic liquid eye liners – perhaps you’ve met our Stay All Day® Waterproof Liquid Eye Liner, which happens to also be the #1 liquid eye liner brand*? Genius for that perfect cat eye look. While loving our whole eye entourage of liquid eyeliners, we’ve been quietly working away on a pencil that’s not only amazing but also meets our Stila claim to fame for outstanding multi-tasking power. Stay All Day® Smudge & Set Waterproof Gel Eye Liner checks that box by introducing a dream formula you can use as an eye liner or to create the perfect smudgy look (boho and glam looks are so Fall). It’s also perfect as an eye shadow – just blend away. It’s all about versatility and effortless looks and this one pencil gives you tons of choices while taking out the guesswork of how exactly to apply eye liner. This is easy. Best of all – your look sets in seconds and stays on all day – hence, our product name. Did we mention it’s also waterline-safe? Here's More to Love about Our Ultimate No-Budge Pencil An array of color-rich shades that are perfectly Fall-ready Gel formula for easy glide, no-skip application Perfect for multiple looks— from fine lines to smoky, smudgy looks and full-on shadow 12-Hour fade-proof, sweat-proof wear Waterline-safe, waterproof and clean formula Lastly, Fall tends to inspire fashionable thoughts. We suggest a dressing up eyes with a whole new wardrobe of color with this being your dream collection. We’re officially set for Fall. How about you? Shop Now *Source: Circana/U.S. Prestige Beauty Total Measured Market, Makeup Dollar Sales, Liquid/Lotion Form, Annual 2023
Learn more*Fall Call: Meet The Best Eye Liner
